Air teaches Trump and Erdogan everything about human rights

Amnesty asked Air to create posters and online posts that invited people to Amnesty’s Summer University, the biggest assembly of human right activists in Belgium. During this day, everyone can get to know everything about human rights. This time we created 2 prints, one with president Trump and one with president Erdogan. Discover the campaign here. 


Client: Amnesty International
Communication Managers: Philippe Hensmans, Valérie Michaux
Executive Creative Director: Eric Hollander
Creative Directors: Dieter De Ridder, Joeri Van Den Broeck
Creation: Sophie De Plecker, Joris Luyten
Graphic Designer: Clara Climent
Accounts: Louis Gheysens, Pauline Héraly
Photographer: Jef Boes @ Initials LA
Photoretouching: Mieke Geene

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About air brussels - partner of McCann

Air is the leading independent agency in Belgium, an exclusive partner of McCann Group. Strategic, creative irrespective of the communication channel and results focused, Air intends to give meaning to the lives of brands, their users and its employees. 

Air is committed to being a source of inspiration with a view to a more sustainable world, and an action driver for its employees, clients and partners. On the strength of this commitment, the agency has begun a B Corp certification process. It is already a ‘zero carbon’ company in terms of its own emissions and is able to neutralize the emissions of its clients’ campaign productions, through its proprietary algorithm.


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